I'm an artist, a creative designer, and a huge Bollywood fan at heart!
IYKYK Tee's started out as a passion project. I wanted to bring to life some of the iconic dialogues from Hindi movies... in a visually cool way. So, I kept scribbling, creating, & before I knew, I had a few designs.
My loved ones loved it. The nostalgia, the inside jokes, the memories these designs brought. Each one sparked a fun conversation, and THAT'S the whole point. To bring smiles & laughs on faces of more filmy fans (like us), who can reminisce and show it off with a feel-good feeling! And, IYKYK Wear came about.
I realize it's not for everyone, some will get it, some won't. And that's quite alright! But for like minded people who do... it just means a little more. After-all, If You Know You Know :)
Bollywood is just the beginning, more collections in the works & coming...
- bhavik
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